You’re not bad at email.
You’ve just never been shown how to make it work for you.

Pair of cherries with stems on a pastel gradient background.

You’re tired of hearing you “should” be doing email marketing, but have no clue where to start


Have half-written newsletters living in your Notes app


Feel frozen every time you sit down to write because “what do I even say??”

Cluster of red tomatoes on a vine

Email message from Emily praising Sinead for a beautiful email.

Started a list last year and never sent a thing (we’ve all been there)


Inside the 30-minute workshop, I’ll walk you through the exact 4-step method I use to:

Laptop displaying a screen with the text "Emails Made Easy" and "A 4-Step Guide to Growing & Using Your List" on a pink background.

① Create a lead magnet that’s simple, sticky, and saves your sanity

Forget complicated freebies, we’re keeping it sharp, short, and scroll-stopping.

Newsletters from Corner Shop Studio with sections about social media strategies and personal insights.

② Treat your freebie like a mini offer

The same way a travel-size cleanser makes you fall in love with the full routine, your lead magnet should spark curiosity and trust.

Slides displaying workshop content ideas beyond a 40-page PDF, including challenges, Notion/Google Doc workbooks, templates, private podcast, Chat GPT prompts, short video course, email short course, and checklist.

③ Theme your newsletter so it writes itself

A repeatable format = less decision fatigue = actual consistency.

Screenshot of the "Newsletter Navigator" interface by Sinead Taylor A, designed to help brainstorm unique newsletter themes and structures. It includes a text box with a placeholder "Ask anything" and a suggestion "Help me write next months newsletters 🍒."

Craft a welcome sequence that does the heavy lifting

Because no one remembers why they signed up unless you remind them.

Wondering if email is actually worth the effort?
Let me show you what it can do.

Person reading "More Is More" book by Molly Baz, with a colorful poster and a red flower in the background.
Mockup of a milk carton labeled as 1% low-fat milk, featuring nutritional information, blue and white design, and a capacity of 500ml.
Email from Stefanie praising Sinead's email
Electronic cash register with a colorful keypad and digital display on a yellow hexagonal background.

LET’S GET TO KNOW EACH OTHER

I’m Sinéad, founder of
Corner Shop Studio and the person who used to not know what to send on email.

Depending on when you found me, you might know me as a designer, email person, or someone who runs a business while mopping floors at night (true story).

Here’s what else you should know:
I started email marketing because social media was making me feel drained.
I didn’t have a funnel or a strategy.

What I did have was a desire to connect in a way that felt creative and not limited by word counts or formats. So I wrote one email, then another and another. Before I knew it, people were replying and my list was growing.
One freebie brought in more subscribers than a month on Instagram.

And more importantly? I actually liked sending them.
(That still surprises me sometimes.)

This workshop is built from that shift, from dread to ease, from overthinking to a system you can repeat. Email doesn’t have to be a full-time job or a copywriting contest. It can just be your space to connect, share, and sell.

Simply, consistently, and in your own voice.

You don’t need more advice. You need a system.
A reason to finally press “send.”

Newsletter titled "Behind the Counter" from Corner Shop Studio, featuring articles about social media strategy and business updates. Social media icons include Instagram, LinkedIn, and Pinterest.
Open laptop with screen displaying the text 'CORNER SHOP STUDIO' in bold, brown letters on a pink background.
Two cherries with stems against a green and yellow gradient background.

🗓 Live: Tuesday, April 29 at 10am BST
📦 Replay available (delivered fresh to your inbox)
🎁 Bonus: Newsletter Navigator AI Tool to plan your next 4 emails

* When you sign up, you’ll also receive future emails from Corner Shop Studio